The role of the store is continuing to evolve as consumers’ digital behaviors accelerate — one of the key reasons why experts believe the definition of a “successful store design” has completely ...
As the world emerges from a global pandemic, brands and retailers are struggling to create stores that provide a positive in-store experience and achieve sales and marketing objectives. Creating an ...
BURBANK, Calif.--(BUSINESS WIRE)--Optimum Retailing (OR), the in-store intelligence and merchandise management platform for the world’s most popular retail stores, today announced the launch of ...
Visual merchandising is a key promotional technique that includes retail store layouts and attractive product displays that enhance product benefits to appeal to target customers. Advertising is used ...
Retail is a huge global industry, yet much of its decision-making still happens in the dark. Product assortments, merchandising strategies, and store designs are often locked in months before they are ...
Visual merchandising encompasses the way that you present product to grab the customer's attention. It can be specific promotional displays that introduce a new product or point attention to a ...
According to the report, 73.4% of surveyed consumers are not completely satisfied with visual merchandising in retail stores they visited within the past year. Almost 50% of shoppers walked out of at ...
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