Florian Steps is Senior Manager Global Solution Strategy at Mapp Digital. Florian works with leading global brands to define and execute their long term vision, goals and strategies for digital ...

Although e-mails and SMSs are fairly universal—i.e. if you have someone’s e-mail address or cellphone number, you can contact them directly without delay—they lack the personal touch and can even seem ...

Twilio today announced the launch of a new API that allows developers to orchestrate the push notifications, text messages and chats they want to send to their users. While Twilio previously offered ...

Twilio isn’t quite done sharing news at its SIGNAL conference. The company has introduced a new API that gives developers a single way to orchestrate notification delivery across SMS, iOS and Android ...

Apple has been contacting developers to remind them that 3.0 push notifications are live for testing, as pointed out by AppleInsider. A few days ago, Ars published our push how-to tutorial, showing ...

AOL has pushed out a version of AIM (AOL Instant Messenger) for iPhone that features push notification of new messages. The program comes in two versions: free with ads, or $2.99 without ads. Both ...

Editor’s Note: Semil Shah works on product for Swell, is a TechCrunch columnist, and an investor – as a disclaimer for this post, he is an advisor to one of the companies mentioned here, Refresh. He ...

The report found that 61.9 percent of consumers are redeeming grocery and consumer retail goods-based coupons. The “Improving the Performance of Mobile Coupons” report shows that when it comes to ...

If you've got six bucks to spare, you can get a year's worth of free texting--complete with new-message alerts that appear even when your iPhone is off. Rick Broida is the author of numerous books and ...

During the “Using mobile to keep members coming back daily” session, the Gilt executive discussed how the company embraces a mobile-first philosophy to personalize the shopping experience for ...