Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

Many of the ranking factors involved in Google Search’s super-secret algorithm have purportedly leaked. This leak sheds light on how Google Search seemingly operates and which attributes it uses to ...

An internal Google document leak reveals the secrets to ranking in Google Search. Credit: Beata Zawrzel/NurPhoto via Getty Images The key to online success is usually dependent on one major factor ...

There were seven confirmed algorithm updates (two less than last year). But Google's March core update was Google's biggest update ever. Google launched seven official and confirmed algorithmic ...

A purported leak of 2,500 pages of internal documentation from Google sheds light on how Search, the most powerful arbiter of the internet, operates. A purported leak of 2,500 pages of internal ...

Leaked documents have exposed discrepancies between Google's public statements and the actual processes of its search algorithm. This leak, encompassing 2,500 pages, was first reported by SEO expert ...

Google has updated its search ranking algorithm to "more strongly affect the sites that host explicit videos but don't allow Googlebot to fetch those video files" which may lead to a "significant drop ...

A key question in artificial intelligence is how often models go beyond just regurgitating and remixing what they have learned and produce truly novel ideas or insights. A new project from Google ...